Part of my job as the Graphic Designer here at The Buffalo History Museum is to layout our quarterly newsletter, The Album. Each newsletter has a different theme that then translates down to the content and cover image, for example last month’s theme was “Connections.” Our summer theme is “Celebrations,” where we will be featuring upcoming museum events, exhibits, and artifacts fit for a celebration!
I went right to our Research Library in search of the perfect cover image, which was harder than one would think. Celebrations should be easy to find, right? People having fun at a party, smiling candidly, clinking champagne flutes…or not. With the help of our Librarian, Cynthia Van Ness we had to think of some “outside the box” categories to broaden our image search.
First up were program books from local parties of the past, while there were some interesting finds, like this adorable football invite for a Canisius high school banquet from 1936, most did not have much imagery to them. Next we tried to focus in on celebrations that happened at The Buffalo History Museum, past exhibit openings, Annual Meetings, milestone anniversaries etc., but sadly cover worthy images still eluded us.
Then, jackpot! After changing our party-centric mindset we moved toward parades and picnics and there came the celebratory moments we’ve been searching for! Let me tell you there were a wide variety of parades held in Buffalo; Loyalty day, Ringling Brothers and Barnum Baily Circus Parade, Allentown Village Society Parade, and even a Storybook Land Parade. The picnic photos were eye-catching as well as capturing summer holidays grilling with family or laughing in the park.
Now for which image won the cover you will have to wait in see. The summer issue of The Album will be out by the end of May, stop in the museum for a copy or grab a membership and have the issue delivered right to your door!
Graphic Designer/Marketing Associate